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Oct 10, 2022

NBL1 reaches historic viewership numbers

The Coles Express NBL1 has grown in popularity immensely this 2022 season. With the addition of the NBL1 East conference and the inaugural Coles Express NBL1 National Final, the league has grown into a truly national product. 

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The Coles Express NBL1 grew in popularity immensely during the 2022 season, with the addition of the NBL1 East conference and the inaugural Coles Express NBL1 National Finals, the league has grown into a truly national product. 

33,185,831 total minutes were streamed across the season with 1,751,039 game viewers across NBL1 websites, the NBL1 App and Kayo Freebies. 

The views on social media continue to expand, growing to 3.79 million views on Instagram (26% growth) and 1.65 million on Facebook (38% growth) during the 2022 season. 

See the full breakdown of NBL1 2022 below:

2022 Full Season Graphic Page 1 (1) Min

2022 Full Season Graphic   Page 2 (1) Min

Feature image via: Rachel Louise Photography